Suzanna de Baca (CEO, board director) bought the book at the Summit — it 'touched on many of the stories and concepts I taught in my recent MBA Ethics Class'
A CEO and board director who teaches MBA ethics at Iowa State's Ivy College of Business found the keynote covering the same ground as her own syllabus, bought the book on the spot, and called it a must-read.
“Bought a new book called "Incorruptable," by keynoter Eric Ries, who (interestingly) touched on many of the stories and concepts I taught in my recent Iowa State University - Ivy College of Business MBA Ethics Class. A must-read!” — Suzanna de Baca on LinkedIn