Francisco Pérez Latre (Professor, Universidad de Navarra) cites the book on incoherence at work — 'As that belief erodes, cynicism takes root'

A communications chair at the Universidad de Navarra, who writes on trust and work, puts ethics at the centre of the workplace and quotes the book on what incoherence costs a company — citing the page. He calls it a book that makes you think.

“at an incoherent company, employees stop believing that what they joined to do is possible. As that belief erodes, cynicism takes root” — Incorruptible, p. 153, quoted by Francisco Pérez Latre on X