Change.org announces a $100M investment — Charlotte Levitt (ex-B Lab, NYU Stern): 'without the structure to resist financial gravity, many well-meaning founders end up succumbing'

Charlotte Levitt — brand-builder at Change.org, previously at B Lab, now teaching responsible business at NYU Stern — frames her employer's $100 million civic-engagement investment as proof the structure works. Change.org is a nonprofit-owned public benefit corporation, and she cites the book for why that matters: leadership alone doesn't hold, the form does.

“As a nonprofit-owned public benefit corporation, Change.org has a structure that supports its intention to invest in products that support democracy for the long term. Of course leadership matters. But as Eric Ries so vividly illustrates in his new book Incorruptible, without the structure to resist ‘financial gravity,’ many well-meaning founders end up succumbing to the whims of shareholders.” — Charlotte Levitt on LinkedIn