Grant Canary (CEO & Founder, Mast Reforestation) spots a line from the book on a stranger's email signature — 'highly recommend if you're looking for an antidote to enshittification'

Grant Canary, founder and CEO of Mast Reforestation, photographs an email signature carrying a line from Incorruptible — 'Anything worth protecting eventually will need to be' — and posts it as a sighting in the wild. He recommends the book as an antidote to enshittification and notes the line travels well beyond business.

“The quote is from Eric Ries in his new book Incorruptible (highly recommend if you're looking for an antidote to enshittification). He also happens to be Anthropic's governance advisor. Quote also applies to the United States' democracy and many other things.” — Grant Canary on LinkedIn