Adebayo Rotilu, who ran media for The Startup Leap evening — 'Harder is easier. That was the line from Eric Ries that stayed with me'

Rotilu ran media for the Openseed VC and Startup Leap evening on 9 September, covering both its fireside chat and its podcast recording. A former founder who credits The Lean Startup with getting him through that season, he posted the line from Eric that stayed with him.

“Harder is easier. That was the line from Eric Ries that stayed with me after the fireside chat on 9 September about his new book, Incorruptible: Why Good Companies Go Bad and How Great Companies Stay Great. I was Head of Media for the evening, covering both the fireside chat and the podcast recording, so I had a front row seat. His point: we're always looking for the easy way out, but great leaders don't take shortcuts. They lean into the difficult moments, because that's where the real work happens.” — Adebayo Rotilu on LinkedIn