Ayo Dawodu (Co-founder, UGiftMe / Loystar) — 'Just like the Lean Startup Book, Incorruptible is a must read for anyone building'

Ayo Dawodu — co-founder of UGiftMe (2x founder, currently raising SEIS); previously built Loystar after applying Lean Startup concepts at a 3-day, 50-founder hackathon in 2014 — publishes a Salesforce Tower recap that becomes the highest-engagement UK-tour reaction of the week (32 likes). Frames Incorruptible as the sequel his own founder journey needed: 'Success can make you a target. Financial gravity is a real phenomenon.'

“So what delight it was, when I heard Eric Ries would be in #London, on tour for his new book #Incorruptible. Last Thursday evening was phenomenal, the retention of the audience was 95%+ the conversation was rich, and the premise was solid. Just like the Lean Startup Book, Incorruptible is a must read for anyone building. In retrospect, I could also identify in my journey how Success can make you a target. Financial gravity is a real phenomenon. How you navigate such moments of pull depends largely on the ideas and practices the book suggests based on historical evidence and stories from mentioned organizations like Cloudflare and Whole Foods.” — Ayo Dawodu on LinkedIn