Alberto Onetti (Mind the Bridge) — Polaroid's post-1982 collapse as the textbook 'unusual failure' from Incorruptible

Mind the Bridge chairman Alberto Onetti reads Incorruptible and uses Polaroid's 1982 boardroom coup against founder Edwin Land — and the company's slow-motion collapse into bankruptcy — to illustrate Eric's concept of the 'unusual failure' pulled down by financial gravity rather than competition.

“Unusual failures don't come about as the result of ordinary reasons companies go under, competition, creative destruction, or replacement by a superior form of value creation. They're caused by something altogether different. Just as surely as physical gravity pulls an apple, organizations face their own invisible force that pulls them down.” — Alberto Onetti on LinkedIn, quoting Incorruptible