Jesse Hormachea (Fractional COO, Valdivya) — publishes 'Building an Incorruptible Company' essay

Jesse Hormachea, Fractional COO at Valdivya (a Denver-based fractional-leadership consultancy), publishes a full essay at valdivya.com titled 'Building an Incorruptible Company' — walking readers through Ries's core argument that a mission-driven company can take care of its people, customers, and services while still being sustainably and highly profitable. Cites Costco, Patagonia, Cloudflare, and Devoted Health as proof points.

“Maximizing human flourishing in an organization is a direct path to success I recently finished Eric Ries' latest book Incorruptible. You may know him as the author of The Lean Startup. His latest drives straight at the heart of concepts I've always held close. You can build a mission driven company that takes care of its people, its customers and its services and have a sustainable very profitable company. Maximizing shareholder value does not have to be your core mission to achieve success. Costco, Patagonia, Cloudflare have done it. Devoted Health is doing it. It's possible. It's not just an optimist's take on business.” — Jesse Hormachea on LinkedIn