Jacqueline Keidel Martinez — 'my favorite professional read of 2026'

Jacqueline Keidel Martinez — executive-visibility and branding practitioner — publishes a mid-read endorsement calling Incorruptible her favorite professional read of 2026 and articulating the book's 'infrastructure not character' thesis: good leaders with good intentions get bent toward extraction by ownership structures, incentive systems, and governance that treated integrity like an afterthought.

“"In a world of broken promises and corporate betrayals, trust powers magnetic attraction." Halfway through Eric Ries' Incorruptible, and I already know it's my favorite professional read of 2026. He argues that corporate betrayal usually isn't a character problem. It all starts with the infrastructure. Good leaders with good intentions get bent toward extraction by ownership structures, incentive systems, and governance that treated integrity like an afterthought.” — Jacqueline Keidel Martinez on LinkedIn