Nielsen Norman Group's UX Podcast: Eric tells UX designers they're 'already a revolutionary'

Nielsen Norman Group — the UX research consultancy founded by Jakob Nielsen and Don Norman — releases a 38-minute launch-day NN/g UX Podcast episode with Eric. The arc reframes Incorruptible's argument for a UX audience: caring about product quality is itself a structural rebellion against the dominant business culture.

“Most people who encounter this book for the first time don't realize what a revolutionary they already are. If you have a simple belief as simple as you think that you should make products good… you're already so at odds with our dominant business culture that you are a revolutionary whether you admit it or not.” — Eric Ries on the NN/g UX Podcast